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Legal Press Release
Law Firm Press Releases are an Easy Way to Market
Attorneys often miss out on one of the easiest ways to market their firm. A press release offers an inexpensive way to broadly market your online presence and to promote the success and activities of your practice. A press release should be released at least once a quarter.
Considerations for a press release:
- Physical address change or addition
- Partnership change or addition
- Successful case win
- Successful training completed
- Awards won
- Community leadership positions attained
- Donations made
There are a number of reasons to send out a press release for attorneys. Yes, the content of the press release is important but more importantly is the ability to reach a broad audience and effect the website optimization. A press release can reach nearly 30,000 different associated press organizations and online news media.