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Blog / Marketing
Law Firm Lead Generation
Lawyer Marketing Services has performed extensive research to assist our clients with Law Firm Lead Generation. We have a team of experts who will provide you with a competitive edge in attracting the clients most relevant to your areas of expertise. We have developed a thorough and unique method of positioning your law firm [...]
Content Marketing for Tulsa Lawyers
There are always new buzzwords swarming the marketing world. It has always been this way, but with the Internet taking over the marketing arena, new phrases and techniques become the fresh, hot topic even faster. “Content marketing” is the latest catch-phrase. So, what is content marketing, and why should lawyers buy into this new [...]
Purchasing Airtime for Tulsa Attorney Radio Advertising
Has your Tulsa law firm passed up an opportunity to advertise on the radio? Maybe your perception of radio advertising is skewed, or maybe you think it is too costly for your firm. When radio advertising is produced properly and aired at the right time, Tulsa attorneys can visibly see billable hours from your [...]
Best Practices for Branding Your Tulsa Law Firm
Distinguishing yourself from your competition in the legal arena can be quite challenging. Giving your firm the wrong brand can lead to disaster. Law firm branding in Tulsa can increase your exposure and reach potential clients. At Lawyer Marketing Services, we follow a specialized formula to develop the best brand for your practice. Here [...]
Improving Your Website to Support Attorney Marketing in Tulsa
Legal Website Design Services in Tulsa Most attorneys do not have enough time in their day to learn and initiate the incorporation of correct alt tags, title tags and meta tags for use in their website. At Lawyer Marketing Services, our team works for you on improving your website to support your attorney marketing [...]
Tech Savvy Lawyer Marketing Strategies
Technology is becoming more integrated into every part of our daily lives. In 2020, the United States workforce will largely consist of people born after 1980 who will have no personal knowledge of a world prior to the digital economy where we now live. The legal profession is no exception. There will be a new [...]
Put Your Best Foot Forward in Law Firm Brand Marketing
An unfocused, expert-in-everything approach to marketing your law firm can make you virtually invisible. If your goal is to generate new business, your firm needs a “brand.” An effective law firm brand is a critical component of both offline and online marketing. Branding your law firm was once thought to be a passing fad, but [...]
Utilizing Mobile Websites for Effective Lead Generation
Hopefully, your firm has realized the importance of not only having an effective and well-designed website for computers and laptops, but also having a mobile website that is easily accessible on a smartphone or tablet. If a potential client is searching on their smartphone for a firm with your area of expertise and they reach [...]
Mobile Marketing for Lawyers | Attorney Mobile Marketing
Mobile Marketing Tips for Lawyers Mobile marketing varies from internet marketing because mobile devices (phones and tablets) search and maneuver differently than a desktop or laptop computer. As phones and tablets become more affordable, they gain in popularity and use. Almost all professions are affected by mobile marketing, including lawyers. If mobile marketing is not [...]
Effective Law Firm Branding for 2013
Is Effective Law Firm Branding Important for 2013? Giving your law firm a brand is one key element of successfully marketing your firm in 2013. Branding is not a fad that is going to go by the wayside. The right branding for your firm will help convert possible new business into paying clients. Trying to [...]
Attorney Marketing Growth Strategies for 2013
Guide to Attorney Marketing Growth Strategies for 2013 Lawyer Marketing offers attorneys the ability to stay up-to-date with the current marketing strategies by keeping your web content fresh and relevant. Search engine optimization is critical in today’s web world. Without new information on your website, you take the chance of losing credibility. It will be [...]
Marketing Legal Services in 2013 and Beyond
What Will Marketing of Legal Services Look Like in 2013 and Beyond? We have all seen the TV commercials asking if you have been injured at work or in a car wreck in the past year or two and then directing you to call an attorney to take care of your legal needs. We even [...]
How to Increase Online Presence/Visibility
More and more law firms are realizing the importance of having a website for their firm. Most people want to be in the security of their home when searching for legal answers. However, having a website is not the end of your marketing efforts on the web. If no one finds your site, you are [...]
Lawyer Marketing vs Advertising
Marketing is one of the most crucial aspects of having a successful law firm. From developing name recognition to attract new clients all the way through to having a positive reputation and retaining clients, marketing covers all customer-related tasks. In today’s technology world, having an online website is a critical part of your marketing efforts. [...]
Attorney TV Commercials ǀ Lawyer Television Marketing
Attorney TV Commercials vs. Quality Attorney Marketing We have all seen those television ads that create the stereotype of all lawyers being crazy lawyers. These ads aren’t only hindering the attorney they are advertising for, but they are perpetuating a negative attitude towards all lawyers trying to advertise legitimately. Successful TV commercials are usually funny, [...]
Attorney Lead Generation ǀ Law Firm Marketing
Why Attorney Lead Generation Works Typically, lawyers’ clients stem from an immediate need, especially in the personal injury, bankruptcy and criminal defense legal fields. However, wouldn’t it be much better if the client had, at the very least, received informative information from their potential attorney prior to needing help? Your goal, as an attorney, is [...]
Attorney Search Engine Marketing ǀ Adwords for Lawyers
What are Adwords and How Can They Help Lawyers in Marketing? The web has become the first place most potential clients go to research what lawyer is available to them in their location when they have a specific need. Therefore, attorney search engine marketing needs to have a powerful presence in every attorney’s website. Adwords [...]
Lawyer Marketing Websites: Importance To Attorneys Now Proven!
It is a widely known concept that the internet has changed how consumers and businesses interact with one another. Additionally, it is also known that attorneys, as a group, have taken their time in embracing the technological advances that have propelled other industries into the forefront of the digital age. Well, in a new study [...]
Online Marketing Makes Ambulance Chasing a Thing of the Pastonline-legal-marketing-makes-ambulance-chasing-a-thing-of-the-past
Remember the good old days when trying to bring in new business meant having to literally run down the street to get it? Well that was then and this is now, and boy have things changed for the better. Lawyer Marketing Services make things a lot easier for attorneys or law firms who are needing [...]
Adapting to New Video Marketing Tactics
We are living in a digital age, so why not take advantage of it? Video marketing is one of the most underused and effective way to get information to your viewers. Why? Because video marketing is easy, convenient, and cost efficient. All your audience has to do to get the information they are looking for [...]